1927 Imperial #2 Rolls Razor Nickel Plated
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This item is in very good+ vintage condition as can be seen in the pictures. The box has a bit of
vintage ware on the outside, the inside of the box is in great condition. The item is fully
complete, it comes complete with the original instructions, the blade is in fantastic condition as
is the hone and the strop. With no breakage. The razor case has an identifying number on the side
which is A709642. Rolls Razor Limited was a British company known for its manufacture of a
sophisticated safety-razor and an "affordable" twin-tub washing machine.
The eponymous product was a sophisticated safety-razor which came in a metal box designed to allow
the blade to be stropped against the lid and thus was not disposable, but unlike the straight razor
it incorporated a safety guard and its size was closer to the early Gillette double blade disposable
razor. The company wilted in the face of competition from the likes of Gillette.
The Rolls trademark, "The Whetter," was registered in the U.S. in 1950; the claimed first use was
1922. The U.S. patent for the method of attaching the blade to the handle was filed in 1925 and
issued in 1930. The name "Rolls Razor (1927) Ltd." was used in advertising.
It seems that no one could bear to throw away a Rolls Razor. That must be why there are so many
still around. Though not made by the Rolls-Royce company, the name was undoubtedly chosen to evoke
the "Rolls" image of luxury and quality. The factory address was 255 Cricklewood Broadway, London,
N. W. 2, with showrooms located at 197a, Regent St., London, W.1. A U.S. importer was Lee & Schiffer,
East 44th St., New York City. By 1937 the U.S. distributor was Rolls Razor, Inc., 305 East 45th St.,
New York.
Rolls Razors, Ltd, made several models with variations based solely on casing material, finish and
shape. The earliest models have a pebble-finish metal case. The nickel plated Imperial No. 2 is the
most common along with the silver-plated Imperial which was packaged with a hard leatherette storage
box. During World War II, the case was made all Aluminum. Older razors, pre-1930, do not have a Greek
key pattern on the case. A gold-plated case was made before 1930, but is very rare. The two main
shape variations were the “standard” Imperial which had a flat boxy shape with rounded corners and
the Viscount which had a softer profile with shaped sides and rounded corners.
The case design evolved to a pattern of parallel zig-zag lines. Later razors have a 3-row Greek
key design and with the "The Whetter" trademark near the end of the case. These cases measure 2-3/4
x 6 inches. The Viscount case design has a single Greek key ro great w. The corners of the case are more
rounded (about a 5/8-inch radius) than previous Rolls. The case dimensions are 2-7/8 x 6-1/4 inches.
By 1951 Rolls was also advertising the Viceroy Electric Dry shaver, or, the ad said, if you have
"no electricity ... ask for the Viceroy non-electric mechanical dry shaver" ...Press the lever and
shave!" The mechanical version was operated by repeatedly squeezing a lever on the handle.
The Rolls Razor was successful enough that it had a similar British competitor, The Darwin, made
by Darwins Ltd. (or Darwin, Ltd.; both spellings were used), Fitzwilliam Works, Sheffield, England.
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Terms of Sale:
When I describe an object as 'VINTAGE' or 'ANTIQUE' they will have the typical wear and tear you
would expect with an older piece. Light scratches, scuffing & crazing and such like would be
expected as opposed to a NEW condition. If an item is in MINT condition I will say so. If an item
has any major issues - dents, deep marks, stains or heavy scratches etc. I will bring these to your
attention in my description. All sales final.